ABOUT US
HĀNM is a British brand founded in 2012 with a strong focus on ethics, sustainability, quality, and style.
All our hijabs are exclusively designed in London by our founder, Nurjan.
Formally known as AWRA, our 2024 rebrand welcomed a new brand name; HĀNM.
Our new brand name was inspired by Nurjan's Turkish-Cypriot heritage, which she felt strongly in wanting to incorporate into the brand after the passing of her beloved grandmother.
Since launching in 2013, HĀNM is now one of the UK’s most leading online hijab stores with a rapidly growing international customer base, with stockists in Kazakhstan and Kyrgyzstan, where our exclusive designs are thriving.
As a slow-fashion brand, HĀNM works ethically with manufacturers from start to finish. Everyone is treated and paid fairly. HĀNM believes in ethical production and never compromises its values as a brand over making a quick profit.
HĀNM sponsors orphans on a monthly basis. All customers contribute to this when they purchase our designs whether knowingly or unknowingly, everyone receives a share in the Sadaqah Jariyah (perpetual charity).
It's our way of giving back ❤
Meet our Founder
Nurjan is a Visual Artist, best known for her Swarvoski artworks that have been auctioned in both Sothebys, Doha, and Bonhams, London. Her talent has also been sought after and commissioned by Royalty and famous celebrities. HĀNM was founded in 2012 by Nurjan, as she felt there was a lack of options within the modest fashion space for Muslim women seeking large-sized hijabs and easy hijab styling solutions. Passionate about her mission to bring large, sustainable fabrics to the modest fashion market, Nurjan has worked tirelessly to make a change through her exclusive designs whilst upholding strong brand values of ethical fashion.
